Kwimarike yanamhlanje, iintlobo ngeentlobo zeemveliso zikhuphisana kakhulu, kwaye ibhrendi nganye ilwela ukuhoywa kwabathengi.Ke ungayenza njani ibhrendi yakho ibonakale kwaye ibe lolona khetho lukhethwayo kwiingqondo zabathengi?Enye into ephambili luyilo lokupakisha.Uyilo lokupakisha olulungileyo lunokushiya uluvo olunzulu kwiingqondo zabathengi, ngaloo ndlela luphucula ulwazi lwebrendi kunye nokuthembeka, kunye nokufumana amathuba okuthengisa amaninzi.
Qonda abaphulaphuli ekujoliswe kubo Okokuqala, ukuqonda uphawu lwakho kunye nabaphulaphuli ekujoliswe kubo ngundoqo.Ukumisela indawo yebhrendi kunye nabaphulaphuli ekujoliswe kubo kunokukunceda uphuhlise izicwangciso ezingcono zokupakisha.Umzekelo, ukuba abaphulaphuli ojolise kubo ngabantu abancinci, ke uyilo lwakho lokupakisha lunokukhetha isitayile solutsha kunye nombala ukutsala abathengi kweli qela lobudala.
Gqamisa iimpawu zebhrendi Ibhrendi nganye inokwahluka kwayo, sesinye sezizathu zokuba uphawu lwakho lugqame kukhuphiswano.Ke ngoko, xa uyila ukupakishwa, kufuneka ufumane izinto eziqaqambisa iimpawu zophawu, njenge logo, isilogeni sohlobo, okanye uyilo olukhethekileyo loyilo.Ezi zinto zinokunceda i-brand ibonakale phakathi kwabakhuphisana abaninzi kwaye ishiye umbono.
Khetha imibala eqaqambileyo kunye neemilo Imibala kunye neemilo zizinto eziyimfuneko kuyilo lokupakisha kuba zinokutsala umdla wabantu kwaye zishiye umbono ezingqondweni zabo.Xa ukhetha imibala, unokuqwalasela imidibaniso yombala ehambelana nomfanekiso we-brand, njengombala obomvu unokubonisa amandla kunye nomdla, kunye nohlaza okwesibhakabhaka kunokumela ukuzinza kunye nobugcisa, njalo njalo.Xa ukhetha imilo, unokuqwalasela ukusebenzisa uyilo lobume obukhethekileyo ukutsala ingqalelo ngakumbi kunye ne-resonance.
Gxininisa iimpawu zemveliso Iimpawu zemveliso zingundoqo ekutsaleni abathengi, ngoko ke uyilo lokupakisha lufuna ukugxininisa iimpawu zemveliso ukukhokela abathengi ukuba bafunde ngakumbi malunga nemveliso.Umzekelo, ungabonisa izinto eziluncedo zemveliso yakho okanye iimpawu ezizodwa kwiphakheji, kwaye ubeke izikhokelo zokusetyenziswa kwemveliso okanye iifomula ukukhuthaza abathengi ukuba bafunde ngakumbi ngebhrendi kunye nemveliso yakho.
Sebenzisa ubuchule kunye noburharha ngokufanelekileyo Uyilo kunye nezinto ezihlekisayo zinokongeza amagqabantshintshi kuyilo lokupakisha, utsale umdla wabathengi, kwaye ushiye umbono kwibhrendi.Unokonyusa ulonwabo lwemveliso ngokusebenzisa iziqubulo ezihlekisayo okanye imifanekiso enomtsalane, njl.njl., ukuseka ukunyaniseka kwebrendi phakathi kwabathengi.
Okokugqibela, xa uyila ukupakishwa, kufuneka uqwalasele imeko yokusetyenziswa kwemveliso kunye nendawo yokuthengisa kwaye uphuhlise iindlela zokupakisha ezihambelanayo.Uyilo lokupakisha olulungileyo lunokwandisa ulwazi lwebrendi kunye nokuqondwa, ngaloo ndlela kutsala abathengi abaninzi.Ngeendlela ezilula zingentla, sikholelwa ukuba ibhrendi yakho inokugqama.
Ixesha lokuposa: May-22-2023